Subway USA

Adding sizzles
with motion

A number of animated videos were created to promote and feature special menu items on a digital menuboard. The works included creating animation videos for seasonal promotions, sectional videos for up-sell and cross-sell products and multi-screen animated videos.


Subway USA



Work areas


Creating promo animations

Different types of animation were added to seasonal promo item screens to make it more pop and eye-catching alongside with static menus.

Sweet Onion Chicken Teriyaki & Subway Club® Promo
Autumn Carved Turkey Sandwich Promo
The Reuben Brothers Promo

Attracting more sales

Smaller sections for up-sell or cross-sell items were also animated to attract more customer attention. Animations of background, texts and other elements made them look more eye-catching and fun to look at.

Promoting hero products

Multi-screen video animations were created to make a huge promotional impact on a hero product.